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customer understands my preferences '' and `` recommends products that are suitable for me, ' ' we can increase loyalty to brands, products, and services. '', it can lead services. I am. Google Personalized search 2005, which predicts what users are looking for , their intentions, and their purposes based on the keywords they search for , and reflects that in search results . Personalized search is said to reflect the user's location, past search terms, past visited websites , clicked URLs, etc. in the search results .
This is also an example of personalization that increases customer satisfaction by providing information tailored to individual interests. . Netflix Recommendation function Netflix offers a unique recommendation feature to help users find their favorite TV India WhatsApp Number Data show and movie titles . Recommendations are based on information such as the programs the user has watched on Netflix in the past and their ratings, the viewing habits of users with similar attributes, the time of day and length of time they often watch , and the devices they watch on. is. By processing this information using algorithms and making optimal suggestions , we increase user motivation .

Not only the user's own behavior, but also the behavior of users with similar attributes are used for personalization . Personalization and customizationDifference between Customization is a word that is often confused with personalization . Examples of customization include changing the app's layout and displayed content to your liking , and adding necessary functions . include The difference between personalization and customization is the person performing the optimization and the purpose of the optimization. Personalization is an optimization carried out by those providing products and services , with the aim of
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