|
So what should you forget about when creating an advertising spot For example, a doctor in his office praising a medical product and its effectiveness, or a mother giving her yearold child a supplement to support expectoration. The ban also applies to the promotion of products associated with fun and sweets lollipops or candies. Moreover, you cannot suggest to recipients that the use of the product has helped or cured people recognized by society as an authority or specialist including a doctor or nurse. An advertisement promoting a product purchased by a typical "Kowalski" user, which in clear language emphasizes the effectiveness of its supplementation, will be legal.
The Act prohibits attributing properties and functions to products that they do not actually have. Therefore, advertisements that evoke false associations and impressions related to treatment and diagnosis will be considered Algeria WhatsApp Number illegal. When will advertising medical devices be legal The possibility of advertising medical devices undoubtedly makes it easier for entrepreneurs to achieve commercial success, which until now, due to the lack of detailed regulations in this area, encouraged the promotion of products as medical devices. Until recently, when advertising medical products,
Only general principles of advertising law had to be followed, including: in the Act of April , on combating unfair competition and the Act of August , on counteracting unfair market practices. With the entry into force of changes to the regulations regarding the advertising of medical devices on January , , the rules for advertising medical devices have been clarified. Despite this, even in the latest regulations, the legislator has not decided to introduce a definition of legal advertising of medical devices. The lack of a definition of legal advertising .
|
|